Founded in 1990, Verysell Group is a renowned global software development company headquartered in Switzerland. As a software development hub, Verysell offers a range of services from staff augmentation to the scope, design, and building of bespoke software solutions for industries such as fintech, payment tech, and InsureTech.

Central to our business is the offshore development center (ODC), SmartDev LLC, based in Vietnam, where we handle software development for external clients, as well as the development of our own in-house products, including our mobile payment platform, VeryPay.

Our presence now spans eight cities on four continents, enabling us to serve a diverse clientele that includes start‑ups, scale‑ups and large global enterprises. Our family of brands—SmartDev, VeryPay, Verysell AI and Verysell Middle East (Verysell ME)—lets us target specific market segments and client types with a specialized and locally‑anchored approach.

SmartDev is a leading software development company that specializes in AI-driven solutions for SMEs. We offer tailored third-party integrations and proprietary innovations. In 2024 & 2025, SmartDev received five recognition at the prestigious Sao Khue Awards, which highlighted our excellence in technology and innovation, while also earning SOC 2 Type 2 Certification, reinforcing our commitment to the highest security and compliance standards in the global technology landscape.

Adding to our growing portfolio, VeryPay is a mobile payments technology provider that offers solutions for African mobile network operators, while VeryPlay Studio serves as a full-cycle game developer, blending Switzerland’s quality standards with Asia’s production expertise.

Verysell AI, the AI innovation arm of Verysell Group, is at the forefront of integrating AI capabilities into business processes, helping clients enhance productivity and expand product offerings. It is also an in-house center of excellence with a mandate to drive AI transformation throughout the group.

In 2025, Verysell Group expanded its global footprint with the launch of Verysell Middle East (Verysell ME), pioneering AI and IT innovation in the region. This strategic move further strengthens our commitment to delivering cutting-edge solutions to markets in the Middle East, offering our clients innovative technologies and scalable solutions to drive their digital transformation.

The synergy between these brands, coupled with our deep focus on AI, reinforces Verysell Group’s commitment to delivering quality, innovation, and value across various technology landscapes worldwide.